If your hair is feeling super stressed out by colouring, heat styling, the sun and just generally living your life then you might feel like you’re stuck with straw-like strands forever! But our Bond Building Pre-Shampoo Treatment reduces breakage by 85%. Best of all, it takes just 10 minutes to get to work.
There’s a reason that over 20,000 people joined the waitlist for it when it launched…And for those that managed to get their hands on one, 95% said it literally changed their hair.**
Did you know that our Bond Building Pre-Shampoo Treatment is celebrating its first birthday? Guess time flies when you’re busy sorting out frazzled hair!
It’s become an instant icon for a reason. Our hair-restoring hero has beauty editors and Coco lovers alike singing its praises across the globe. In fact, we’ve sold thousands of bottles in the short time since we launched it. So, whether you’re already obsessed or you’re curious to try it, now’s the perfect time to get the low-down on bond-building treatments. Because we’re giving you one for FREE with your next order.*
Just use code: FREEBIE and we’ll do the rest!
So, break it down for me. What is a bond builder and how does it work?
Bond-building products have become super popular over the last few years because of their ability to (yep, you’ve guessed it) help restore and strengthen hair’s internal bonds. Hair is made of protein-rich keratin structures that have different types of bonds including disulfide bonds, ionic bonds and hydrogen bonds. These contribute to its overall strength, elasticity and look. When those bonds are weakened by things like hair styling using heated tools, chemicals, pollution and more, hair quickly becomes damaged.
Bond-building treatments work in various different ways depending on their formula. But the overall goal is always to combat signs of damage and make hair look and feel healthier.
Ours is special because it contains micro 3D bond building technology that rebuilds long-lasting bonds for stronger, healthier, more resilient-feeling hair. It targets all three types of structural bond at once to help repair the hair holistically. It’s clinically proven to leave hair feeling up to seven times stronger.**
Plus, it contains a strengthening blend of botanical oils including coconut, avocado and pomegranate to soothe and protect. Oh, and did we mention that ours is vegan and cruelty-free? Two more reasons to love it right there!
Do I need a bond builder in my routine?
Everyone’s hair needs are totally different but damage is also pretty much a fact of life - no matter how well you look after your locks. So, it’s a good idea to include a bond-building product in your haircare regime.
Our Bond Building Pre-Shampoo Treatment is super easy to use. Just apply it to damp hair from your roots to ends. Leave it on for at least 10 minutes and then rinse off the treatment and shampoo your hair as usual.
Want even better results?
Team it with one of our shampoo and conditioner sets and don’t forget to invest in one of our buzz-worthy masks to give hair that extra love it totally deserves. After all, getting a FREE Bond Building Pre-Shampoo Treatment gift with your next order is a pretty good reason to treat yourself to a haircare haul.*
The best hair of your life is literally a click away!
Want to learn more about your hair and how to keep it looking happy and healthy? We’ve got plenty more hair hacks, trends and inspo for you right here.
Don’t forget to tell us all about your experience with our Bond Building Pre-Shampoo Treatment and celebrate its first birthday with us on our social channels!
*Min. spend applies
**Based on a clinical study of 20 women with bleached and coloured hair
Written By: Aimee
Edited by: Iris
